Adfenix provides data-driven marketing automation software to large estate agencies so that they may reach their customers directly through targeted social media adverts.
Adfenix is allowing estate agencies to behave online like sophisticated direct to consumer brands without the need for multiple software licences, large digital marketing teams and data scientists.
This allows estate agenices to reduce their reliance on advertising via portals such as Zoopla, reclaim ownership of the client relationship from the third-party portals, track the performance of individual advertisements on social media, and build detailed client profiles.
